Cooperate Identity

Cooperate Identity is the overall image of a cooperation or firm or business in the minds of diverse publics. A primary task of cooperate communications department is to maintain and build this identity to accord with and facilitate the attainment of business objectives. It is usually visibly manifested by way of branding, including logotype, logogram, poster design.

IDEA : The concept of this poster is showing people how pity are are the pets and persuade people to donate for the pets. The idea comes from mind mapping of our team by combining two words together. Pity, there are the pets on this poster that get injured and their faces look sad. Donate, there is a donation box on the poster. By the way, this image also inspired from homeless people sitting and asking for money. They look pity and has a donation box or a glass beside them.

IDEA : I represented asking for help by used handicapped animals’ hands asked for donation. I also used a word “ยื่นมือ”(stretch out hands) to represent animals asking for help and people give hands for help the animals. I picked light colour for background to represent gentleness and grabbed audience’s attention, unlike other donation poster.

Poster Design - HOME FOR HANDICAPPED ANIMAL FOUNDATION

LOGO DESIGN	STICKER LABEL FOR PACKAGING	BUSINESS CARD
BUSINESS CARD

A Little Bite Bakery - Homemade bite-size bakery.

Concept : Pencil dust, We use pencil to do many things such as write things, sketch idea and when we use it for some time we have to shave it to make it sharp again and again. The pencil dust represent that our thesis had been through a lot of work and process.	Concept : The font is made from the pencil sharpening it self by switching the angle of the pencil. It represent that we have been through lots of thing and sharpening our self.	Concept : Goal, we use the goal line to become our font because its represent the the end(win) and start point like its the end but also its the beginning too.
Concept : Crystallization, showing structure.	Concept : Crystallization, showing structure.	Concept : Crystallized, the crystallize system represent the word process like we have been through a lot and have crystallize our self to be a nice crystal or can be diamond.

This project was a group project and also operated with senior student who played role as a customer asking us for logo design for their thesis exhibition.

I D E A
They gave us a few keywords, such as intersection and crystallization.

LOGO DESIGN

STICKER LABEL FOR PACKAGING

BUSINESS CARD

BUSINESS CARD

Concept : Pencil dust, We use pencil to do many things such as write things, sketch idea and when we use it for some time we have to shave it to make it sharp again and again. The pencil dust represent that our thesis had been through a lot of work and process.

Concept : The font is made from the pencil sharpening it self by switching the angle of the pencil. It represent that we have been through lots of thing and sharpening our self.

Concept : Goal, we use the goal line to become our font because its represent the the end(win) and start point like its the end but also its the beginning too.

Concept : Crystallization, showing structure.

Concept : Crystallization, showing structure.

Concept : Crystallized, the crystallize system represent the word process like we have been through a lot and have crystallize our self to be a nice crystal or can be diamond.